Smart Alliance: How a Global Corporation and Environmental Activists Transformed a Tarnished Brand (Chiquita Banana)

Type
Book
Authors
J. Gary Taylor
Patricia J. Scharlin
 
ISBN 10
030010233X 
ISBN 13
9780300102338 
Category
Industry/Corporate/Media  [ Browse Items ]
Publication Year
2004 
Publisher
Yale University Press 
Pages
304 
Tags
Company Profiles, Environmental Economics, Agriculture, Education & Reference, Green Business, Science & Math, Business & Finance, Science & Mathematics 
Number of Copies
1 
Accession‎ No Call No Availability
226   Yes

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